— OUR VALUED PARTNERS
KNUCKEY AGRICULTURE
Client: Knuckey Agriculture
INDUSTRY: Agriculture
Location: Winchelsea
DURATION: 3 Weeks
WEBSITE DEVELOPMENT & MARKETING INTEGRATIONS
ABOUT KNUCKEY AGRICULTURE
Knuckeys supply agricultural equipment for farming customers throughout Australia. This includes their own range of manufactured agricultural machinery plus a large range of agricultural equipment, supplies and spare parts from leading local and international manufacturers.
Spanning four generations, Knuckeys Agricultural Engineering has a reputation for delivering superior agricultural solutions.
PROJECT DELIVERABLES
THE PROJECT
Our partnership with Knuckey Agriculture centred around transformation. We modernised an their old and outdated website design, aiming to elevate the brand and highlight the premium quality equipment offered by Knuckey’s, while also highlighting their in-house manufactured agricultural equipment. The outcome? A stunning, contemporary website that reflects their brand excellence and distinguishes them as a global leader in manufacturing design and dealership excellence.
We fully embraced their color scheme, leveraging it effectively to create dynamic visuals and cohesive design elements throughout the site. This approach not only drew attention but also reinforced the brand’s identity, making each page user friendly and unforgettable. Key improvements included crafting a seamless user experience and intuitive navigation. We also added a glass effect header with a mega menu to guide visitors to the appropriate equipment. In doing so, we ensured that visitors could easily explore and interact with Knuckey’s offerings, simplifying the process of finding exactly what they need.
Furthermore, we integrated the Facebook Meta API and pixel, and included integration of a self hosted e-mail marketing plugin to enhance Knuckey’s digital marketing efforts.
PROJECT DELIVERABLES
WEBSITE FEATURES
Custom Header with Glass Effect
Mega Menu
Custom Inventory with Custom Fields
Customised listing templates
Video Content upload on Listings
Brochure upload to listings
Dynamic Featured listings
Dynamic Post's & Listings
Custom Contact Forms
Facebook Meta API & Pixel
Fully Integrated Self Hosted Email Marketing
WEB DESIGN PROJECT TOOLS & TECH
DEVELOPMENT TOOLS & TECHNOLOGY
Lightspeed Cache
Lightspeed Hosting
WebP Images
Yoast SEO
Google tracking & Tag
Facebook Meta API & Pixel
Self Hosted Email Marketing Integration